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Red Ribbon inspires our kids to Be Happy, Be Brave, Be Drug Free

Red Ribbon Week takes place each year from October 23 through 31st.

Join us in our MISSION to help keep kids drug-free.

 

RRW THEME 2023

 

 

THE 2023 THEME

We’re excited to announce the 2023 Red Ribbon Campaign Theme, "Be Kind to Your Mind. Live Drug Free.™" Submitted by Danielle Helm, a Youth Service Coordinator from Russell County Middle School in Russell Springs, Kentucky. This year’s theme is a reminder that everyday Americans across the country make significant daily contributions to their communities by being the best they can be because they live Drug-Free!

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The Red Ribbon Campaign relies on your generosity

For every dollar invested in prevention, $7 are saved in drug-addiction treatment. Join the movement, donate today.

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Red Ribbon Blog

Red Ribbon Mindful Mondays:

Every Monday, we feature one of YOU on how you live drug-free.


Show us who you are and how you live drug free by completing the survey. We can’t wait to hear from you! 

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Grassroot Beginnings

Enrique "Kiki" Camarena was a Drug Enforcement Administration Agent who was tortured and killed in Mexico in 1985.  In honor of  Kiki's memory and his battle against illegal drugs, friends and neighbors began to wear red badges of satin.  Parents then began to form coalitions using Camarena as their model while embracing his belief that one person can make a difference. These coalitions adopted the symbol of Camarena's memory, the Red Ribbon. Today, the Red Ribbon serves as a catalyst to mobilize communities to educate youth and encourage participation in drug prevention activities.

 

 

Get Involved

Check out our Red Ribbon Week 2023 Planning Guide.

Red Ribbon Merchandise

When you purchase Red Ribbon themed merchandise, you're helping support drug-use prevention efforts nationwide.

Take the Pledge

Take the National Red Ribbon Campaign Pledge now and be a part of the creation of a drug free America.

 

One person can make the difference

The Red Ribbon Campaign serves as a catalyst to mobilize communities, educate youth and encourage participation in drug prevention activities.

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